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Proven Path to Success for This Giving Tuesday
Published by: Maya Imberg
Published on:

2024 Snapshot: US Donors (Infographic)

Published by: Maya Imberg
Published on:
A new Altrata study examines US donors who give to philanthropic causes. 

A new Altrata study examines US donors who give to philanthropic causes. The research leverages the unique intelligence in Altrata’s WealthEngine database and reveals the characteristics and interests of donors with real estate worth at least $350,000 as well as insights on regional giving and the top 20% of donors by total giving.  

This research is based on WealthEngine’s proprietary database of wealth intelligence. To obtain an in-depth view of those who donate, we examined all individuals with a total real estate value of more than $350,000 and who had made at least one charitable donation in the last three years. To gain further insights on the top donors, we selected the top 20% of such individuals by the value of their total donations over the last five years.


Maya Imberg is the Head of Thought Leadership and Analytics at Altrata. She is responsible for spearheading the company’s thought leadership efforts and overseeing its analytics and predictive modeling services commissioned by clients. She joined Wealth-X in 2016 as Director of Custom Research responsible for secondary research, data analytics and branded content. Maya has over fifteen years of experience in research, spanning market research, macroeconomics and financial services. Prior to joining Wealth-X, Maya held a variety of consultant and economist roles at the Economist Intelligence Unit and spent a number of years working for Datamonitor’s Financial Services practice. Maya holds an undergraduate and MSc degree in economics and comparative politics from the University of Pennsylvania and London School of Economics respectively.